Selling your home is one of the most
serious transactions of a
lifetime. With the unique demands of today’s real estate market, selling your
home requires a real estate agent with a proven track record of expertise and
results. Strong performance numbers and the ability to reach the world are the
ultimate home seller’s competitive advantage!
The challenges of finding new buyers requires fast response marketing programs,
leading edge technology and the financial ability to advertise your home
throughout the marketing term. When you list your home with Gulfside
Properties,
you have the benefits of a seasoned professional with years of knowledge
and experience plus an In-House Marketing Team and award winning marketing
programs.
When it comes to real estate, exposure is everything. Gulfside Properties will
promote your home to the largest possible audience of buyers and real estate
agents through his In-House Marketing Team and Public Relations Department. You will gain access to
Gulfside Properties exclusive
marketing programs, unmatched in the world, to reach an elite and highly
qualified audience of home buyers and their agents.
Gulfside Properties uses a dynamic combination of high impact traditional marketing coupled
with state-of-the-art technology that generates proven results. First
impressions are critical, and Gulfside Properties in place marketing programs and team
get your property aggressively on the worldwide market within 24 hours of
listing your home. Professional photography, full color brochures, videos,
catered broker’s open houses, open houses, direct mail, newspaper ads,
magazine color ads, referral networks and an award winning website are the start of your marketing campaign.
Michael Madden Broker and Gulfside Properties are recognized names locally,
nationally, and internationally. Their unmatched marketing goes after the right
buyers instead of waiting for the buyer to come to you and ensures you a
distinctive edge over your competition.
Insight to Selling
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Gulfside Properties has a keen understanding of market conditions
and will provide a Professional Market Analysis of your home to help
determine a competitive price range that encourages serious buyers to make
serious offers.
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To obtain proper market exposure, it is an absolute necessity to
be competitive in price, terms and condition, with similar
properties that are selling in your area.
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Preparations for the sale
First Impressions Are Lasting
Make good first impressions. If you live in
a single family home, please evaluate the exterior. Does your home have a good
"curb appeal" to a buyer driving the area? Do you need some colorful
plants, or some landscaping fill-ins? Keep lawn trimmed and edged and the yard
free of refuse. Make sure front walkway is swept. The front door greets the
prospective buyer. Make sure that it is fresh, cleaned and scrubbed looking.
Bulbs and lamp fixtures should look clean and in working order.
Let The Sun Shine In
Arrange shades of drapes to give maximum
light. Turn every light on, even during the day. Replace all burned out bulbs.
Let them see how cheerful your home can be.
Small Repairs Make A Big Difference
Loose knobs, sticking and squeaking doors and windows, warped cabinet drawers,
badly cracked plaster and other minor flaws detract from home value. Have them
fixed. Many buyers believe there will be ten problems they haven't noticed for
every one they do see.
Paint For A Quick Sale
Faded walls and worn woodwork reduce appeal.
You cannot find a better investment when you are selling a house than a few cans
of paint.
Make Closets Look Bigger
Neat, well ordered closets show space is ample. Remove all unnecessary
accumulations from closets, garage and all rooms. Remove excess furniture. Your
home will appear much larger than it actually is.
Is Your Age Showing?
Sometimes minor redecorating is recommended
if certain elements of your home are dated and tired looking. Dark wood, shag
carpet, foil and flock wallpaper, etc. can be turn-offs even when the rest of
your house is terrific. I can suggest inexpensive and effective ideas to bring
you a better sales price.
Pride Of Ownership Sells
Cleanliness attracts buyers. Put sparkle in
your home and it will pay off. For special showings and open houses, colorful
fresh flowers give a special touch and show the pride you have in your home.
Three's A Crowd
Buyers prefer privacy when being shown
through a house. That includes pets underfoot also. Whenever possible, never
stay in your house with house hunters. The buyer will feel more relaxed. If it
is necessary for you or your family members to stay, please don't discuss terms,
price, etc. Silence is golden. Be courteous but don't force conversation.
Apologies should never be made for any adverse conditions in your home. It only
emphasizes the defects. Please let me handle any objections or answer any
questions. It is part of my job and training.
Reasonable Access
Please let me know where you can be reached
and anytime you will not be in town or available for showing presentations. I
will always call you with as much notice as I am given. We are open seven days a
week and have voice mail for after hours.
Virtual Tours